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Wednesday, September 2, 2009

OBAMA had "CHANGE", BMW has " The Ultimate driving Machine". Now TextToParty will own "PARTY-ON-DEMAND". The slogan that best describes it's brand and reason for existence.

Most brands follow the Pepsi pattern. Every time they get a new CMO or a new advertising agency, they change the slogan. Since 1975, BMW has used one slogan: "The ultimate driving machine."

Now to follow in there foot steps, TextToParty needed a slogan that was simple, but most important something that consumers could relate to.. "PARTY-ON-DEMAND"

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